Intelligent personalization engine designed for retail chains

Goodlight AI uncovers hidden insights from your data sources to personalize the shopper experience.

Connect to POS and Loyalty systems

Design dynamic customer segments and personas with machine learning

Predict future purchases to match offers to individual shoppers

Schedule a free consultation

Ariel Thompson

Champion

gym rat

Likes protein

Buys frequently

Isn’t motivated by discounts

BUYS EVERY

17 days

FROM STORE

#102

Ariel Thompson

Champion

gym rat

Likes protein

Buys frequently

Isn’t motivated by discounts

SPEND IN THE LAST 12 MONTHS

$4,625

AVERAGE BASKET VALUE

$135

AVERAGE BASKET SIZE

18 items

Ariel Thompson

Champion

gym rat

Likes protein

Buys frequently

Isn’t motivated by discounts

BUYS EVERY

17 days

FROM STORE

#102

Ariel Thompson

Champion

gym rat

Likes protein

Buys frequently

Isn’t motivated by discounts

SPEND IN THE LAST 12 MONTHS

$4,625

AVERAGE BASKET VALUE

$135

AVERAGE BASKET SIZE

18 items

Ariel Thompson

Champion

gym rat

Likes protein

Buys frequently

Isn’t motivated by discounts

BUYS EVERY

17 days

FROM STORE

#102

Ariel Thompson

Champion

gym rat

Likes protein

Buys frequently

Isn’t motivated by discounts

SPEND IN THE LAST 12 MONTHS

$4,625

AVERAGE BASKET VALUE

$135

AVERAGE BASKET SIZE

18 items

Our team of experts has worked with 100+ retail brands

You can't grow if you don't understand your customers.

Designing offers based on gut-feel is destroying your brand value. Loyalty programs are glorified margin-killers.

Promotions are vendor-driven, ignoring what customers want

Brands and vendors decide which products to discount, not customer preferences.

Offers fail to account for customer buying behavior

Loyalty customers are treated the same, programs typically send the same offers to every shopper.

POS data is not used to reveal customer preferences

POS data is stored and forgotten—never leveraged to learn what customers want, leading to lost sales and margins.

why us

How personalization drives profits

blurred speeding car representing fast turnarounds

Advanced segmentation

Our algorithm creates six advanced segments based on shoppers' buying frequency and spends, so you know which shoppers to focus your energies on.

Advanced segmentation

Our algorithm creates six advanced segments based on shoppers' buying frequency and spends, so you know which shoppers to focus your energies on.

Persona generation

State-of-the-art machine learning techniques identify customer personas based on what they buy, so you can push offers that they truly care about.

Personalized outreach

We combine all the customer intelligence to design the specific and personalized message that will bring the shopper back.

Explore our platform

Forecast items and next purchase dates

Our AI identifies products shoppers are likely to buy in their next purchase, and when that purchase is likely to be.

How it works

Data foundation

Create YOUR single source of truth

Consultation:
Understand your current transaction logs and loyalty program.
Research:
Design data infrastructure to serve as the backbone of analytics.
Design:
Set up the databases to serve business and customer insights.

Data foundation

Create YOUR single source of truth

Consultation:
Understand your current transaction logs and loyalty program.
Research:
Design data infrastructure to serve as the backbone of analytics.
Design:
Set up the databases to serve business and customer insights.

Data foundation

Create YOUR single source of truth

Consultation:
Understand your current transaction logs and loyalty program.
Research:
Design data infrastructure to serve as the backbone of analytics.
Design:
Set up the databases to serve business and customer insights.

Data foundation

Create YOUR single source of truth

Consultation:
Understand your current transaction logs and loyalty program.
Research:
Design data infrastructure to serve as the backbone of analytics.
Design:
Set up the databases to serve business and customer insights.

Machine Learning

Craft YOUR customer segments & personas

Analysis:
Run data through our proprietary algorithms.
Design:
Design customer segments and personas through Machine Learning.
Playbook:
Design recommendations for personalization.

Machine Learning

Craft YOUR customer segments & personas

Analysis:
Run data through our proprietary algorithms.
Design:
Design customer segments and personas through Machine Learning.
Playbook:
Design recommendations for personalization.

Machine Learning

Craft YOUR customer segments & personas

Analysis:
Run data through our proprietary algorithms.
Design:
Design customer segments and personas through Machine Learning.
Playbook:
Design recommendations for personalization.

Advanced ML

Craft YOUR customer segments & personas

Analysis:
Run data through our proprietary algorithms.
Design:
Design customer segments and personas through Machine Learning.
Playbook:
Design recommendations for personalization.

Personalization

Connect deeply with YOUR customers

Personalization:
Identify what message to send to whom and when.
Loyalty:
Integrate with your existing systems for outreach through e-mail and text.
Execute:
Optionally own the personalized outreach for you.

Personalization

Connect deeply with YOUR customers

Personalization:
Identify what message to send to whom and when.
Loyalty:
Integrate with your existing systems for outreach through e-mail and text.
Execute:
Optionally own the personalized outreach for you.

Personalization

Connect deeply with YOUR customers

Personalization:
Identify what message to send to whom and when.
Loyalty:
Integrate with your existing systems for outreach through e-mail and text.
Execute:
Optionally own the personalized outreach for you.

Personalization

Connect deeply with YOUR customers

Personalization:
Identify what message to send to whom and when.
Loyalty:
Integrate with your existing systems for outreach through e-mail and text.
Execute:
Optionally own the personalized outreach for you.

Schedule a free consultation

real client results

$1.6m in savings within five weeks of deployment

Due to internal coordination and process adjustments, a $800m grocery chain was leaking $1.6m in revenue on one SKU alone.

Analyzed customer and revenue data to identify anomalies

AI identified that 90%+ of a specific SKU were being discounted

Read case study

Our Core Values

Without Compromise

Drive Great Results

ROI and purchase behavior insights within 90 days.

Drive Great Results

ROI and purchase behavior insights within 90 days.

Drive Great Results

ROI and purchase behavior insights within 90 days.

Keep Things Simple

AI Plug-and-play integrations with existing platforms.

Keep Things Simple

AI Plug-and-play integrations with existing platforms.

Keep Things Simple

AI Plug-and-play integrations with existing platforms.

Be Truthful

Constant communication, hands-on support, and transparency.

Be Truthful

Constant communication, hands-on support, and transparency.

Be Truthful

Constant communication, hands-on support, and transparency.

Got Questions?

01/

Who is GoodlightAI for?

GoodlightAI is for multi-store food retail chains generating over $250M in annual sales. A wide range of independent retailers use GoodlightAI to improve their customer engagement and reverse post-pandemic sales and gross margin trends.

02/

I already have a loyalty program. Why do I need this?

Today's loyalty programs are not designed for customer preferences. They send generic offers to all customers without leveraging purchase data. GoodlightAI works with or replaces your existing loyalty program to personalize the outreach and help you increase sales without losing margin.

03/

Can you integrate with my existing systems?

We can integrate with your POS, ERP, and data warehouse. If you work within spreadsheets, we can set up the database infrastructure to pull from your spreadsheets periodically.

04/

How long does it take to get started?

Typically, it takes 4-6 weeks to get started. The timeframe may change depending on the data sources you use, your POS and ERP systems, and team members involved.

05/

How do I get started?

Just hit the green button on this page to find a time to talk to us. Since every implementation is custom, we need to run a discovery session to understand level of effort.

06/

What is the expected investment and ROI from the GoodlightAI platform?

ROI varies based on current sales volume and level of effort to establish the AI foundation to generate the insights to build the offers. In most cases most retailers will spend less than $16k per store/year (plus set-up fees) and can expect a 5x-10x ROI.

01/

Who is GoodlightAI for?

02/

I already have a loyalty program. Why do I need this?

03/

Can you integrate with my existing systems?

We can integrate with your POS, ERP, and data warehouse. If you work within spreadsheets, we can set up the database infrastructure to pull from your spreadsheets periodically.

04/

How long does it take to get started?

Typically, it takes 4-6 weeks to get started. The timeframe may change depending on the data sources you use, your POS and ERP systems, and team members involved.

05/

How do I get started?

Just hit the green button on this page to find a time to talk to us. Since every implementation is custom, we need to run a discovery session to understand level of effort.

06/

What is the expected investment and ROI from the GoodlightAI platform?

01/

Who is GoodlightAI for?

02/

I already have a loyalty program. Why do I need this?

03/

Can you integrate with my existing systems?

We can integrate with your POS, ERP, and data warehouse. If you work within spreadsheets, we can set up the database infrastructure to pull from your spreadsheets periodically.

04/

How long does it take to get started?

Typically, it takes 4-6 weeks to get started. The timeframe may change depending on the data sources you use, your POS and ERP systems, and team members involved.

05/

How do I get started?

Just hit the green button on this page to find a time to talk to us. Since every implementation is custom, we need to run a discovery session to understand level of effort.

06/

What is the expected investment and ROI from the GoodlightAI platform?