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Learn where you stand in AI implementation, with our five-point framework.
AI THAT UNDERSTANDS SHOPPERS
AI THAT UNDERSTANDS SHOPPERS
AI THAT UNDERSTANDS SHOPPERS
Intelligent personalization engine for retail chains
Goodlight AI uses your POS and loyalty data to reveal your shoppers' preferences. Our machine learning algorithms predict what customers will buy and when, then deliver personalized messages that bring them back to your store consistently.
Goodlight AI uses your POS and loyalty data to reveal your shoppers' preferences. Our machine learning algorithms predict what customers will buy and when, then deliver personalized messages that bring them back to your store consistently.



Likes protein
Buys frequently
Hasn't shopped in 2 weeks
Ariel Thompson
gym Brat
Our team of experts has worked with 100+ retail brands
You can't grow if you don't understand your customers.
Designing offers based on gut-feel is destroying your brand value. Loyalty programs are glorified margin-killers.
Promotions are vendor-driven, ignoring what customers want
Brands and vendors decide which products to discount, not customer preferences.
Offers fail to account for customer buying behavior
Loyalty customers are treated the same, programs typically send the same offers to every shopper.
POS data is not used to reveal customer preferences
POS data is stored and forgotten—never leveraged to learn what customers want, leading to lost sales and margins.
Why Us
Why Us
Why Us
How personalization drives profits
Drive profits with personalization


Advanced segmentation
Our algorithm creates six advanced segments based on shoppers' buying frequency and spends, so you know which shoppers to focus your energies on.

Advanced segmentation
Our algorithm creates six advanced segments based on shoppers' buying frequency and spends, so you know which shoppers to focus your energies on.






Persona generation
State-of-the-art machine learning techniques identify customer personas based on what they buy, so you can push offers that they truly care about.
Personalized outreach
We combine all the customer intelligence to design the specific and personalized message that will bring the shopper back.
Forecast items and next purchase dates
Our AI identifies products shoppers are likely to buy in their next purchase, and when that purchase is likely to be.



How it works
How it works
How it works
Start engaging with your customers in weeks, not months
Our implementation is fast. Our machine learning process learns from millions of POS and loyalty data points to get your first personalized emails out in weeks.


01
Create your single source of truth
Our team of experts reviews your transaction logs and loyalty setup to design a centralized data store that acts as the backbone of our machine learning models.
Create your single source of truth
Our team of experts reviews your transaction logs and loyalty setup to design a centralized data store that acts as the backbone of our machine learning models.
Craft your customer segments and personas
Our machine learning models uncover key customer segments and personas based on their purchase behavior and cart composition, to design effective recommendations.
Craft your customer segments and personas
Our machine learning models uncover key customer segments and personas based on their purchase behavior and cart composition, to design effective recommendations.
02




03
Connect deeply with your customers
Our AI models design personalized content and reach out to your shoppers at just the right time, to bring them back and spend more with you.
Connect deeply with your customers
Our AI models design personalized content and reach out to your shoppers at just the right time, to bring them back and spend more with you.


01
Create your single source of truth
Our team of experts reviews your transaction logs and loyalty setup to design a centralized data store that acts as the backbone of our machine learning models.
Create your single source of truth
Our team of experts reviews your transaction logs and loyalty setup to design a centralized data store that acts as the backbone of our machine learning models.
Craft your customer segments and personas
Our machine learning models uncover key customer segments and personas based on their purchase behavior and cart composition, to design effective recommendations.
Craft your customer segments and personas
Our machine learning models uncover key customer segments and personas based on their purchase behavior and cart composition, to design effective recommendations.
02




03
Connect deeply with your customers
Our AI models design personalized content and reach out to your shoppers at just the right time, to bring them back and spend more with you.
Connect deeply with your customers
Our AI models design personalized content and reach out to your shoppers at just the right time, to bring them back and spend more with you.
Client Results
Client Results
Client Results
Real results with bottomline impact
Our personalized emails increase repeat purchases and shopper spend, without impacting your marketing budget.
Our personalized emails increase repeat purchases and shopper spend, without impacting your marketing budget.
186% increase in email open rates
Goodlight AI's machine learning algorithms understand shopper behavior and create personalizations that increase open rates by 186%.
29% increase in weekly trips
Shoppers who receive a personalized email through Goodlight AI make 29% more trips to the store.
23% increase in weekly spend
Shoppers receiving a personalized nudge through Goodlight AI also spend almost a quarter more per week.
186% increase in email open rates
Goodlight AI's machine learning algorithms understand shopper behavior and create personalizations that increase open rates by 186%.
29% increase in weekly trips
Shoppers who receive a personalized email through Goodlight AI make 29% more trips to the store.
23% increase in weekly spend
Shoppers receiving a personalized nudge through Goodlight AI also spend almost a quarter more per week.
$1.6m in savings within five weeks of deployment
Due to internal coordination and process adjustments, a $800m grocery chain was leaking $1.6m in revenue on one SKU alone.
Analyzed customer and revenue data to identify anomalies
AI identified that 90%+ of a specific SKU were being discounted



Our Core Values
Our Core Values
The core that drives us.
The core that drives us.
We drive results
We will go to war to achieve the right ROI for you.
We drive results
We will go to war to achieve the right ROI for you.
We drive results
We will go to war to achieve the right ROI for you.
We keep it simple
We let AI and automations do all the work for you.
We keep it simple
We let AI and automations do all the work for you.
We keep it simple
We let AI and automations do all the work for you.
We keep it transparent
We will give you the good news and the bad.
We keep it transparent
We will give you the good news and the bad.
We keep it transparent
We will give you the good news and the bad.
We’re here to answer your questions.
Our team comes from grocery, retail, e-commerce, and AI/ML domains. If you can't find the answer you're looking for, reach out to us for a free consultation.
Our team comes from grocery, retail, e-commerce, and AI/ML domains. If you can't find the answer you're looking for, reach out to us for a free consultation.
01/
Who is GoodlightAI for?
GoodlightAI is for multi-store food retail chains generating over $250M in annual sales. A wide range of independent retailers use GoodlightAI to improve their customer engagement and reverse post-pandemic sales and gross margin trends.
02/
I already have a loyalty program. Why do I need this?
Today's loyalty programs are not designed for customer preferences. They send generic offers to all customers without leveraging purchase data. GoodlightAI works with or replaces your existing loyalty program to personalize the outreach and help you increase sales without losing margin.
03/
Can you integrate with my existing systems?
We can integrate with your POS, ERP, and data warehouse. If you work within spreadsheets, we can set up the database infrastructure to pull from your spreadsheets periodically.
04/
How long does it take to get started?
Typically, it takes 4-6 weeks to get started. The timeframe may change depending on the data sources you use, your POS and ERP systems, and team members involved.
05/
How do I get started?
Just hit the green button on this page to find a time to talk to us. Since every implementation is custom, we need to run a discovery session to understand level of effort.
06/
What is the expected investment and ROI from the GoodlightAI platform?
ROI varies based on current sales volume and level of effort to establish the AI foundation to generate the insights to build the offers. In most cases most retailers will spend less than $16k per store/year (plus set-up fees) and can expect a 5x-10x ROI.
01/
Who is GoodlightAI for?
GoodlightAI is for multi-store food retail chains generating over $250M in annual sales. A wide range of independent retailers use GoodlightAI to improve their customer engagement and reverse post-pandemic sales and gross margin trends.
02/
I already have a loyalty program. Why do I need this?
Today's loyalty programs are not designed for customer preferences. They send generic offers to all customers without leveraging purchase data. GoodlightAI works with or replaces your existing loyalty program to personalize the outreach and help you increase sales without losing margin.
03/
Can you integrate with my existing systems?
We can integrate with your POS, ERP, and data warehouse. If you work within spreadsheets, we can set up the database infrastructure to pull from your spreadsheets periodically.
04/
How long does it take to get started?
Typically, it takes 4-6 weeks to get started. The timeframe may change depending on the data sources you use, your POS and ERP systems, and team members involved.
05/
How do I get started?
Just hit the green button on this page to find a time to talk to us. Since every implementation is custom, we need to run a discovery session to understand level of effort.
06/
What is the expected investment and ROI from the GoodlightAI platform?
ROI varies based on current sales volume and level of effort to establish the AI foundation to generate the insights to build the offers. In most cases most retailers will spend less than $16k per store/year (plus set-up fees) and can expect a 5x-10x ROI.
01/
Who is GoodlightAI for?
GoodlightAI is for multi-store food retail chains generating over $250M in annual sales. A wide range of independent retailers use GoodlightAI to improve their customer engagement and reverse post-pandemic sales and gross margin trends.
02/
I already have a loyalty program. Why do I need this?
Today's loyalty programs are not designed for customer preferences. They send generic offers to all customers without leveraging purchase data. GoodlightAI works with or replaces your existing loyalty program to personalize the outreach and help you increase sales without losing margin.
03/
Can you integrate with my existing systems?
We can integrate with your POS, ERP, and data warehouse. If you work within spreadsheets, we can set up the database infrastructure to pull from your spreadsheets periodically.
04/
How long does it take to get started?
Typically, it takes 4-6 weeks to get started. The timeframe may change depending on the data sources you use, your POS and ERP systems, and team members involved.
05/
How do I get started?
Just hit the green button on this page to find a time to talk to us. Since every implementation is custom, we need to run a discovery session to understand level of effort.
06/
What is the expected investment and ROI from the GoodlightAI platform?
ROI varies based on current sales volume and level of effort to establish the AI foundation to generate the insights to build the offers. In most cases most retailers will spend less than $16k per store/year (plus set-up fees) and can expect a 5x-10x ROI.